In this issue of Warner’s Legal News for the Cannabis Industry, Partner Mary Bonnema discusses why intellectual property is so crucial for cannabis-based businesses, and a few ways to protect and enforce your intellectual property rights. When done correctly, intellectual property can add value to your bottom line. In this video, she specifically focuses on trademarks, including the importance of trademark selection, searching and registration, all of which can make a difference in successfully empowering and protecting your brand. Watch the video to learn more.
Why Intellectual Property Is Important in the Cannabis Industry
Look for additional Warner podcast recordings from Warner’s Cannabis Industry Group.