Hosted By: OESA
Location: Hotel Baronette Renaissance, 27790 Novi Rd., Novi, MI 48377
In today’s automotive market, innovation and leading technology are key to a supplier’s success. Innovations and intellectual property must be protected and integrated into a company’s business strategy. Join OESA and Warner Norcross & Judd LLP on June 3, 2015, for “IP Insights for a New Era of Innovation: Five Strategies to Keep Pace with Emerging Technology and Ahead of Competitors” at the Hotel Baronette Renaissance, Novi, Mich.
This event offers legal and Intellectual property strategies to keep pace with the rapidly-changing industry and a step ahead of competitors. Warner Norcross & Judd attorneys Greg DeGrazia, Matt Mowers, Randall Peck, Nate Steed and Linda Paullin-Hebden will address:
Agenda | |
7:30 am | Registration, Networking and Continental Breakfast |
8:00 am | Welcome Margaret Baxter, Senior Vice President, Operations and International Affairs, OESA |
Introduction
Tom Manganello, Partner, Warner Norcross & Judd
Will the Infringement Phone Wars Be Coming to Detroit?
Greg DeGrazia, Partner, Warner Norcross & Judd
Aggressive patent litigation has never been a characteristic of the auto industry until now. Tech companies sue first and ask questions later. Apple, Google and Microsoft now have a significant number of automotive patents. Statistics of tech litigation and what to do to be pre-emptive.
Who’s in the Driver’s Seat for Advanced Vehicle Technology IP?
Matt Mowers, Partner, Warner Norcross & Judd
Mowers will discuss the patent portfolios of various OEMs, tech companies and suppliers, and share emerging best practices.
Joint Development Agreements for Fast Moving Technologies
Randall Peck, Partner, Warner Norcross & Judd
Controlling technological innovations is imperative. Establish ownership rights in your technology when jointly developing technology with suppliers, customers or competitors.
Untangling the Web of Software Licensing
Nate Steed, Attorney, Warner Norcross & Judd
Steed will address who will control the operating systems of autonomous vehicles (Google? Apple? Microsoft?) and software licensing strategies for the 21st century.
M&A Due Diligence
Linda Paullin-Hebden, Partner, Warner Norcross & Judd
Does your acquisition include IP or have the rights been turned over to an OEM through purchase agreements?