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A Better Partnership


Aug 2016
August 06, 2016

With world as its playground, Pokémon Go pushes legal, ethical bounds

Pokémon Go players have descended on cemeteries, veterans’ memorials and the National Holocaust Museum in Washington, D.C. in their attempt to capture digital creatures visible through smartphone screens. The game’s developer, Niantic, has been fielding requests from property owners fed up with virtual markers that are drawing crowds to real places. Questions have been raised about the technology that makes the augmented reality game possible and about the responsibility Niantic should bear for the actions of people when using their product.
“The question is, how far does a third party like Niantic have to go before it becomes responsible for encouraging players to trespass or create a nuisance?” said Brian Wassom, a media attorney and author of Augmented Reality Law, Privacy, and Ethics. “That’s the untested legal question.”
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